About Us

OUR JOURNEY 
Translate-Handwoven Ikat, launched in 2012 is a concept apparel and home textile label in India with the primary focus in reviving the age-old art of Ikat by honouring the artisan's know-how. We aim in transforming the traditional handcrafted textile to comfortable timeless clothing and lifestyle. 
MISSION 
Translate commits to giving new lease of life to Ikat craft technique by empowering and providing consistent employment to the sixth generation artisanal communities. We are dedicated in setting up the path of revival and resurgence of the glorious Ikat textile.  
VISION 
Translate is proud to play a part in creating awareness for India's rich heritage in handcrafted textiles. We celebrate the craft of Ikat by sustaining the exquisite beauty it inherits through modern reinterpretation of heritage. Our premise that "hands are the value addition". the materials are passed through several hands to create works that are unique. 
CORE TEAM  
Translate is a brainchild of like minded people.Co-founded by entrepreneur duo Mrs.Vinita & Mr.Vickas Passary & textile revivalist Mr.Chandrasekhar. The thread that weaves them together is the shared love and passion for handwoven textiles art and culture.

 

DESIGN STUDIO 
Our design studio based in Hyderabad, Telangana is equipped with skilled artisans, weavers, stream-stress, designers and many more hands involved in the making of Translate-Handwoven Ikat. The authenticity of Translate is bringing this craft to a large audience through our textiles, clothing and lifestyle. 
Our design stories are filled with inspirations, curating age-old textiles, studying the intangible human heritage and bringing out the best from each of the hand involved at our design studio. 
As an extension of our belief in value addition, we are an almost zero wastage unit. 
 IMPACT 
Translate is not merely a fashion label, but a spirit which embodies to accelerate change. Our continuous and sustained effort to work with the indigenous craft of Ikat weaves, ensuring the craft is kept alive and authentic at its origin. 
Effortless styling is the brand identity, the clothing line highlights the versatility, functionality in its relaxed silhouettes. Lifestyle product emphasises a quality of timelessness. 
                               We believe in conscious consumerism.